HK Surf & Standup Paddle Association aims to be recognized, as a leading National Sports Association through its commitment to the development of Surf & SUP and related water sports activities for the people of Hong Kong:

Encourage widespread participation in Surf & SUP and water sports activities; Nurture a successful squad of elite athletes; Spot and foster the potential of younger athletes; Develop proficiency in coaching, race direction and associated technical aspects of Surf & SUP ; Promote public awareness of Surf & SUP and related water sports activities; Secure a sound future, for the continued development of Surf & SUP in Hong Kong.